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Services

Leadership & transitions

Whether you're developing strategy and securing leadership buy-in, or ready to scale and need execution support, I help you bring new products, services, and business initiatives to market—creating the impact that matters to your organization.

SERVICES

IMPACT

  • Strategy at firm or department level

  • Supporting new CMO/leadership transitions

  • Department structure and role reviews

  • Process reviews and improvements

  • Filling resource gaps for senior leaders

  • Lighten workloads for CMOs

  • Help strategic projects get to completion faster

  • Strengthen strategy

  • Enhance market presence

  • Foster innovation

  • Establish a roadmap for growth

Client programs

Develop and operationalize strategic client programs that drive demand and ensure your largest relationships thrive. Manage strategic accounts to ensure operational excellence and superior client experiences (CX).

SERVICES

IMPACT

  • Develop or refine key client programs 

  • Develop client advisory boards that spark innovation and test new strategies with your most important relationships.

  • Implement strategic account management practices that deliver operational excellence and superior client experiences.

  • Address service challenges proactively and create listening mechanisms that keep you connected to what matters most to your clients.

  • Client listening program design, build, and operation

  • In-depth analysis of client feedback and recommended action plans

  • Inform strategy

  • Drive growth

  • Improve client satisfaction and client experience (CX)

  • Strengthen client relationships

  • Support succession planning

  • Mitigate relationship risks

Team & operations

Build high-performing BD and marketing teams, develop best practices training, and support reorganizations that position your organization for growth.

SERVICES

IMPACT

  • Business development training programs

  • Processes review and refinement, including use of AI

  • Defining roles, team structure to drive value

  • Support recruitment & retention

  • Strengthen leadership

  • Improve efficiency

  • Drive more value for partners

  • Build inclusive cultures

  • Drive engagement

  • Boost morale

How I work

FRACTIONAL ROLES

Explore fractional leadership to gain access to temporary or on-demand support across the full spectrum of marketing and business development. Without a significant, long-term investment, firms can access senior leadership that can hit the ground running.

PROJECTS

Collaborate with me on a project-by-project basis. Projects could be reoccurring, such as strategy and business planning, or one-off, such as the design-build of a key client program, client listening program, alumni or pro bono program.

infographic showing a five step process to generate impact through law firm business development

WHY IMPACT MATTERS

“More than half (53%) of Gen Zers would reject a job if the employer’s mission didn’t line up with their sociopolitical values.”

Let's Connect

Make an impact

Reach out to transform your business development practices and achieve impact that matters.

e: katie@impactmatters.ca

t: +1-778-654-4768

  • LinkedIn

Thank You for Reaching Out!

© 2024 by Impact Matters.

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